Still Life Brewing
Still life is an experimental 'hedgerow only' natural brewing project. Born from a period of enforced mass slow-living, it celebrates the conscious and resourceful style of living. A Still Life.
Service
Brand, Packaging
Client
Self Initiated
Illustration
Oliver Murphy
Industry
Brewing
Year
2020
Brief
This self initiated project was created to encourage people to step back and consider living the 'Still Life' during and after the COVID-19 zeitgeist. The brand promotes a message of slowing down and participating in a more slow and simple existence that is better for us and the earth. Still Life forces us to connect better with what is already right in front of us.
Response
A psychedelic treatment lent itself to the way everyone became that little bit more 'hippie' in 2020. Allowing their hair to grow longer, becoming more spiritually aware for others and the earth, as well as getting in touch with their creativity once more. The brands message of living slow is captured through a series of still-life drawings on each bottle.
Hedgerow Brewing
All of Still life's brews are gathered from local surroundings in the English county of Berkshire. From Nettle Beer, Elderflower Pet Nat (Naturally Sparkling Wine) or Plum Wine - all drinks take time to preserve, ferment and settle before they are ready to drink.
The brand aesthetic was inspired by another era of new lifestyle change. The psychedelic music and art of the 1960/70's, namely Cream and Sergeant Peppers, provide the perfect musical accompaniment to a hazy sun down evening in the garden.
